[URBAN NOTE] “Yonge and St. Clair business owners left reeling after Valentine’s Day blaze”
The Toronto Star reports on one strongly negative element from the fire two days ago at Yonge and St. Clair of the Badminton & Racquet Club: It deprived many stores in the area of much-needed business on Valentine’s Day.
It was a rotten Valentine’s Day for many businesses near a blaze that devoured a building in midtown Toronto.
Especially hard hit were the flower and card shops that rely on sales from the holiday.
“Yesterday was Valentine’s Day and I’m a greeting card store, so you can only imagine that it definitely hit us hard,” said The Papery owner Marla Freedland, whose business sells cards and stationery.
The six-alarm blaze, which ignited Tuesday morning, tore through the historic Badminton and Racquet Club of Toronto until firefighters contained it in the evening. They stayed on-scene all night, and the fire was under control as of 5:45 a.m., said Chief Matthew Pegg of Toronto Fire Services.
“The two days of Valentine’s Day take care of the month of February. It’s not quite like Christmas, but for two days it’s like that,” she said of February 13 and 14.
Her business, at St. Clair and Yonge St. was closed at 11 a.m. on Tuesday, and didn’t reopen until 2:30 p.m. on Wednesday.